You’re preparing to launch
Clarify offer readiness, partner fit, ownership, and the systems needed before expanding outreach.
Consulting & Agency
Affiliate program strategy
and consulting.
Your affiliate program needs more than a longer partner list. It needs an offer partners can promote, deals that make commercial sense, and a team that follows through. We help business owners and marketing leaders identify where the program needs attention and decide what to do next.
Book a 15-Minute CallWhen consulting can help
Understand what is holding the channel back.
Growth has stalled
Discuss partner activity, conversion, commercial terms, and the gaps between outreach and revenue.
You need a clearer operating plan
Define responsibilities, reporting, and priorities so your team knows where to focus.
Consulting focus
Address the gaps in your affiliate program.
Program strategy
Assess how your offer, conversion performance, commissions, and partner mix work together. Identify which relationships and opportunities deserve your team’s attention.
People & execution
Clarify who owns outreach, negotiations, partner activation, and account management. Identify where the team needs clearer direction, additional experience, or practical training.
Systems & visibility
Connect outreach and partner activity to clicks, sales, refunds, and acquisition costs. Review pipeline management, reporting, and follow-up so you can see what is working and where opportunities stall.
Experience behind the advice
Advice grounded in managing affiliate programs.
East 5th Avenue brings 15 years of affiliate marketing experience across major launches, evergreen offers, recruiting, and team development. We understand the work between signing a partner and generating sales: coordinating promotions, negotiating terms, resolving problems, and keeping relationships active.
That experience helps us look at the whole program. If partner recruitment is slow, the issue may be the offer, the outreach, or the person responsible. If sales are growing, the next question is whether the economics and operating processes can support that growth.
How we approach your program
Start with the business. Agree on the priorities.
1. Understand the situation
We begin with your offer, current program, goals, and the challenges you want help solving. We also discuss your team’s capacity and what you have already tried.
2. Define the right support
We discuss whether the need is strategic consulting, recruiting, training, or a combination. Any ongoing work is scoped around your priorities, with responsibilities and fees agreed before it begins.
3. Focus the work
For an agreed consulting engagement, we work through the relevant commercial and operational questions with your team. The focus is on decisions and actions your business can use.
Before we speak
Common consulting questions.
Can you help if we don’t have an affiliate program yet?
Yes. We can discuss your offer, potential partners, commercial terms, and the people and systems you would need to support a launch. The first conversation helps establish where you are and what support makes sense.
Can you work with our existing affiliate manager?
Yes. Consulting can help an existing team clarify priorities and address specific program challenges. If the main need is skills development, we can also discuss Affiliate Accelerator training.
Do you offer ongoing agency support?
Tell us what you need managed and the level of involvement you are looking for. We’ll discuss whether we can support that scope and agree on responsibilities before any engagement. The consultation is the starting point for that discussion.
What should we bring to the first conversation?
A clear picture of your offer, your team, and the main issue you want to solve is enough to start. If the program is already running, an overview of partner activity and performance will help make the discussion more useful.
Client results
Client Experiences
“In less than a year with the East 5th Avenue, our affiliate revenue has scaled 20x, skyrocketing from $100,000 per month to $2,000,000 per month.”
Alvin HuangTruegenics
“Because of our relationship with East 5th Avenue over the past 3 years we have 100 new affiliate partners.”
My Green Fills
Start with a conversation
Discuss your program’s priorities.
Affiliate strategy, team development, and program consulting tailored to your business.
Book a 15-Minute Call